📍 If selling makes you feel anxious, you overthink your pricing, or you struggle to talk about money without feeling kind of weird, these two body based strategies will help.

📍 See, selling isn't about having the right script or strategy. It's about how your body responds to the experience of asking for money, receiving it and holding that success. In today's episode, we will dive into two body based approaches to sell with ease and pride, how to have sustainable income without being obsessed with money.

And one quick practice you can use before sales calls to ground yourself and show up with more ease. So ultimately, there are two body based things you're going to focus on using your nervous system education. Number one is connection with yourself and the other. Number two is confidence. You access both of these through nervous system regulation and awareness.

Let's look at each of them individually. So, Connection. This is the role of your body in sales. It's the conversation that's happening below the conversation that you're happening, having the conversation that your body is having with the individual in front of you. A lot of people think that struggling with sales is a mindset issue.

And that you need to believe in yourself, or charge what you're worth, or believe in your author, or go and get more no's. But if you've ever tried to raise your prices, or pitch your offer, or confidently talk about money, and instead feel your chest tighten, your voice shake, and your mind go blank, you know that it is deeper than that.

Sales is not about what you say, it's about what your body believes, so the structures that it uses to navigate the world, and how the other person is receiving that. If your body associates selling with rejection, or judgement, or uncertainty, because that's the experience that it's been told, or the experience that it's had in the past, then it will unconsciously kind of hold you back.

You might overexplain, undercharge, avoid following up, or hesitate to even make the offer in the first place. And then it starts to feel like the only way to sell is to push harder, to obsess over money, to stress about every dollar. But real sales confidence doesn't come from obsessing over money. It comes from feeling safe receiving it.

Inside the Academy, we work on reorienting your nervous system so that selling feels really natural. It's just a conversation instead of something that you have to force yourself through. For a very quick somatic, meaning body based practice for confidence in cells, you can Simply just activate and move your body.

So if you ever kind of go into a conversation, you feel nervous or rushed or like you need to prove something or perform, just give this a go. First thing you're going to do is stand up and just shake out your hands and arms for 10 seconds. Just enough that you kind of feel like you're shaking off the day, shaking off tension, shaking off your own self doubt, then push your feet into the floor even more, bend your knees, and then as if you could take the air up from the earth, inhale, bring it all the way up, up, up, up, up your spine, let it come out over your shoulders, pulling it in, and then just release it out.

Take a big long exhale, see if you can make a sound.

Now bring awareness to your heart, breathing into your heart, just taking your space there and picture that the person that you are about to talk to is just a person, not a lead, not a potential sale. It doesn't mean anything about you or your success or who you are. It's just a human who wants support with something.

Your only job in that conversation is to stay present. With that individual, understand what is most important to them, what they truly need. And the more regulated your nervous system is, meaning the more grounded and present you are, the more able you're going to be to connect, because when you're trying to prove you're in a stress response, and it's not easy to connect.

You don't fully see them, you don't fully connect. This, this brings us to the second point, which is confidence. A regulated nervous system that is able to connect is really beautiful, but we also need confidence in our sales process, in ourselves, in our service and in what we do. And the way that I'm going to ask you to find that confidence state isn't by faking it until you make it because you guys, you know, I don't believe in that it's not by healing all of your inner stuff and spending ages healing.

That's really helpful, but can be really painful and you don't need to. Necessarily go into it to have what you want. It's actually to get to know the doubting part of you. See if you can witness it, not to change it, but to get to know it and almost connect with it in the same way that we just practiced.

We're gonna listen to it and learn from it 'cause we actually value it as a piece of you. You are inherently valuable, all of you. So this doubting part of you, this self doubting, or you might call it imposter syndrome. I certainly call my own imposter syndrome will often manifest somatically through sensations, emotions, thoughts, and urges.

And the thing about this is that if you're anything like me, you might, Oh, I don't know. Just kind of think that you don't have some imposter syndrome. I feel all of these things and I felt them more, much more in the beginning, but there was a really large part of my life. And sometimes I probably is where I thought that because I had done the work, I believe that I was immune to imposter syndrome.

I thought that I was totally fine. I don't doubt myself. I'm perfect. So it's both liberating and humbling to actually see that these things do sometimes hold us back and probably will continue to hold us back as we grow. Lou Redmond, who was, I was on his podcast and he'll be on mine at some point, talks about how imposter syndrome manifests more as we become more accomplished and achieved and we're more, we have more authority.

So you know that your imposter syndrome or your self doubt is manifesting or is coming. Into action in this moment is 'cause you might have certain sensations, emotion, thoughts, and urges. I'll give you a couple of examples. Sensations you might have tightness or tension in your chest or your shoulders or your jaw, particularly when you are reflecting on yourself or receiving feedback or making decisions.

Sometimes there will be gut discomfort, meaning there's like stomach tightness, or cramps, or nausea, it's difficult to eat, kind of a sinking feeling, particular, particularly when you're about to do something new, and shallow breathing. Your breathing may become really focused up until the chest and it feels like you can't take a full deep breath or you'll just feel tired because you haven't been breathing very deeply.

This particularly happens when you feel like there's a lot of pressure for you to do something in a specific way for you to perform. You might even lean forward. Or emotions, there might be this persistent underlying fear that something is going to go wrong and you'll be exposed as a fraud that you're not good enough.

You might feel heavy with shame and embarrassment, like you're not meeting up to certain expectations and it kind of feels like you want to shut down and just like crawl away and be in your bed. Or maybe there'll be frustration, you'll be bitter and annoyed and frustrated towards others and yourself, like you're stuck and you can't get this thing done and other people have really high expectations of you and you have high expectations of yourself and like you just can't quite get there quick enough.

And thoughts, a lot of, if I don't get this right, I'll fail. I've got to get this perfect. I've got to plan this perfectly. There's lots of kind of tweaking and organizing or just thoughts of, I'm not qualified to do that. Who would I, why would they choose me? Why would I do that? Who am I to do this?

Particularly when you're doing something new or you're thinking about doing something new or why me? And a lot of rumination, a lot of overanalyzing. Lots of journaling, lots of thinking, lots of talking about it, feeling like something might go wrong. You've been there. I've been there. And then this manifest in these urges to like, put that task off until tomorrow.

I'll just do that later. That makes so much more sense, especially when it's a task that's really important, but you're afraid you're gonna do it wrong. Cause you haven't done it before. I have one on my to do list at the moment, uh, that I, I started it today and I'll do a little bit more after this because I was like, I know that this is a big deal.

I'm going to procrastinate it. And I'm noticing, Oh, that procrastination of, Oh, I'll just start that next week. That makes more sense. Can we can legit, we can like logic our mind as if to why it does make more sense. But we would really sit with that. We'd find out that it's probably because of my thought of I'm not good enough is coming forward.

Also a lot of people pleasing. So it's kind of like, I want to over explain this. I want to make sure they have more like over deliver. You say, you say yes, everything you don't make sure that your family compensated because you're scared of being judged or scared of being criticized as not correct or not enough in some way.

And the biggest urge that I noticed is just Just wanting to avoid being seen, wanting to avoid being visible, not showing up to a meeting, not going to that event, avoiding putting things out, out in the world. These are only a couple of the examples of how it shows up in the body, mind and emotions. And as a somatic therapist that specializes in working with professionals, leaders, entrepreneurs, my job is to help you regulate through those sensations, get to know them and on the other side, find the goodness that is there.

Because on the other side of that is work that is better than what you've been able to achieve. Relationships that feel really genuine. Sales conversations that are natural and easy. And a sense of overflowing and abundance. That is what we do inside of the Academy. And inside of my book, somatic intelligence for a success, you'll find a lot of tools and actually guided conversations to help you become more aware of these and then practical suggestions for your sales process.

So you have two jobs right now. Number one is to try that somatic practice. Number two, focus on connection and confidence. And number three, turns out you have three. Download somatic intelligence for success. You'll find it at www. sheridanruth. com. Forward slash or dot com forward slash book. Thank y'all.